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    Newsletter Issue #1035: So How Can Apple Be Dull?

    August 23rd, 2022

    Note: It’s been a while since I’ve posted in this space. Part of this was due to my physical issues, the worst of which involved surgery for what is called a pseudo aneurism in my right leg, which occurred on August 1st. The procedure required three blood transfusions to deal with a low blood count condition. […]


    Newsletter Issue #1016: So Apple Didn’t Fail Under Tim Cook

    May 16th, 2021

    Wall Street analysts must go back to the drawing boards after Apple reported two blowout quarters in a row so far this year. With total revenue of $89.6 billion for the most recent quarter, you’d almost think they had, by mistake, released the numbers for a holiday quarter. But no, this was correct. It was […]


    Newsletter Issue #1007: Apple’s Tricky Pricing and Suspicious Claims Mar iPhone 12 Rollout

    October 13th, 2020

    Nothing about Apple’s rollout of the iPhone 12 series and a smaller, cheaper HomePod was surprising. It was a typical overproduced sales pitch that came across as cold, over-rehearsed. The final scene, of CEO Tim Cook walking towards the camera, was especially artificial. He speaks well, and has a calm, reassuring demeanor, but his delivery […]


    Newsletter Issue #1002: Some People Forget that Apple is a For-Profit Company

    August 10th, 2020

    While Apple makes a huge deal of customer privacy and adherence to environmental standards, it may be, in part, a marketing ploy. After all, Apple is in business to make profits and add value to its stockholders. It is, after all, a mutational corporate powerhouse. So after CEO Tim Cook delivered testimony to a sometimes-contentious […]