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    Newsletter Issue #1015: The M1 iMac: A Disappointment?

    April 21st, 2021

    Note: It’s been a while since I’ve posted, but not to worry. I haven’t given up on this site or this newsletter. But it’s also true that not a lot of things have happened with Apple other than hauling in record amounts of cash and selling iPhones at a greater rate than the analysts expected. Well, […]


    Newsletter Issue #981: The Backdoor Controversy Revisited and Other Stuff

    April 1st, 2020

    t’s been a while since I’ve posted. So the world copes with the ravages of the novel coronavirus, most Apple Stores remain closed, and speculation is rampant on whether or not new products will appear on time. Where is ET when we need them — it? Despite the concerns about delays in new Apple gear, […]


    iPad Worth a Press Release

    March 28th, 2018

    With cash-starved school systems in the U.S. choosing Google Chromebooks and PC netbooks instead of iPads and Macs, many believe that Apple is losing big time in the educational market. Some of that impression comes, according to AppleInsider’s Daniel Eran Dilger, from deliberately manipulated sales numbers, designed to ignore periods of flat or declining sales […]


    Dumb and Dumber HomePod Speculation

    March 14th, 2018

    It’s a known fact that Apple’s motives are often misunderstood by pundits and industry analysts. This may explain why the company often refuses to do what others demand that they do. Of course there’s always the possibility that Apple simply has better ideas, and its ongoing success ought to demonstrate that “troubling” fact. So we […]